Webinar   |  February 27, 2019

2/27 Webinar: Personalized Medicine

Presenters: Dr. Bruce Campbell, PhD, MD

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Personalized medicine has become an important driver of costs and risk for employer-sponsored health plans.  New personalized medicine diagnostic and treatment procedures are entering the market quickly.  These procedures have significant implications for budgeting and stop-loss pricing in self-funded plans, and for renewal pricing in fully-insured plans.

In this Webinar, Dr. Bruce Campbell will review:
1. The background for personalized medicine;
2. The cost impact of new and commonly used personalized medicine technology;
3. The personalized medicine technology pipeline;
4. Ethical issues surrounding coverage, financing, and use of this technology; and,
5. Current options for managing costs and ensuring the appropriate use of these procedures. use of these procedures.

After this webinar, employers will have a better understanding of personalized medicine use, the new technology release schedule, and issues surrounding the financing, use, and benefits of this new technology.

Dr. Bruce Campbell, PhD, MD

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